editor: Marilyn Johnson

; , It's the new “chic”. You’ve
a ———— : — - heard of “radical chic”. And
os . = ae _ “hippie chic.” They had their
|Mother’s Day) 22=2===
7? § wo © &. X the seventies, and we are
Pa aes BRET ee et approaching the 80's. For
a m women, the new chic is.
oo “worker.” Not the Karl Marx
type. It’s more like Horatio
Alger. Except for one thing:
it's really not all it’s cut out
tobe. | eo

Just check the women’s
magazines if you still don’t
believe that working women
are the height of chic.
Jacqueline Kennedy. Onassis
—: everybody's favorite
working girl — is on the -
cover of the March issue of -
Ms. Magazine. Ms. editors
apparently consider Onassis
to be an expert on the
subject. She is the featured
writer in a section called
Why Women Work,

f

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In women’s magazines,
the ‘female executive’ is an
idea whose time has finally
atrived. . Newsstands are
covered with magazines for
women who not only dress
for success, but also live,
breathe, eatandsleepit.-——

Page after page of TV
newscasters, corporate vice-
- ‘presidents, nuclear

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ere

a“
a a, i

physicists, novelists, models, .

actresses, etc.,; parade
before the reader's eye like

“so many trophies of the

women’s movement.

women’s movement have
been replaced by others.

This is not to say that

some women haven't gotten

_ And there” are probably

those who can afford $150
leather briefcases, $200

_ suits, $400 watches and’$600
trips to the Costa Del Sol.

_ “This is the first time I've stayed up to watch Wonder Woman! ‘Until now, Fd always -
assumed it was a show about a divorced woman who raised two kids while running a
household and advancing herself in the business world!” _

However, lest a

. traditional-minded reader _

get the wrong impression,
none of these women have
lost any of their femininity.

In addition to being
managerial wizards from 9-
to-5, these women are also
wonderful mothers, adoring
wives, crackerjack
housekeepers and gourmet
cooks. -

And not a hair is out of
place. Evidently the
sterotypes fought against by
founders of the modern

a

ahead in the world. Women
are getting MBAs in greater
numbers than ever before.
Many more women are

entering law and medical

schools. Companies are
looking for qualified women,
hiring them and pushing
them up the corporate
ladder. ae

' Among these successful
women, there are doubtless
those who can cope with
pressures coming from two
directions at once, from
families and careers.

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_. But really ‘though, how
many do you know of?

The fact is that women’s
magazines have begun to
take advantage of a trend.
among women to dream of
all things wonderful yet
almost as inaccessible as

always. But the post-
revolutionary woman
WORKS.

Or does she? It may be
admirable that Jackie
Onassis works, .even though
she doesn’t have to. But
behind the glossy pictures
and glowing words about
working women like Jackie
are the realities.

There are more women jn
the work force than ever
before. But most women are
working because they have
to, not because it’s part of
their plan for personal
development. It’s mostly a
matter of putting food on the

CONTINUED ON PAGE 25

ttlona & Rokaya

925-1411