; ® The Blonde, by Barnaby
Conrad III, published by Chronicle
Books, 131 pages, $45.95"

We are currently looking for patients with facial acne to participate in a
clinical trial comparing azelsic acid cream to benzoyl! peroxide ge!. This is a

placebo-controlled study.

FASHION

ois and cul

THEIR golden hair shimmers
on the covers of magazines,
on television, in the movies —
so much so, that it seems like
the majority of women are
blondes.

Blondes, y
unlikely

Our fascination with blondes goes

back hundreds of vears. The
ancient Greeks devised a method

for dyeing their hair blond, as did

the Romans, who considered

blond hair a sign of aristocracy.

But it wasn't until the 20th cen-

tury that a method of hair dyeing was
developed that was available for anyone.
In 1907, french chemist Eugene
Schueller manufactured a hair dye in his
one-bedroom Hat. He called it Aureole.
By 191] he was marketing his products
and changed the name of his company to

natural blondes,

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L’Oreal. In 1931 an American chemist,
Lawrence Gelb, founded his own hair dy
company, Clairol.

Creative advertising tapped into a
booming post-war economy and cap-
tured the attention of modern women
with catchy slogans like: “Is it tue
blondes have more fun?” and “Does she
or dogs’: she. Only her hairdresser
knows for sure.”

Hollywood pushed the image of the
blonde to ew levels with stars like Jean
Harlow, Mae West then [ater Marilyn
Monroe.

Conrad fills his book with photos and
artwork depicting the more famous
blondes, along with details on their
careers.

While more than half the book is
devoted to movie stars, he does offer
enough interesting background pieces to
keep it from turning into a history of
Hollywood.

— Terry Peters

& The Vogue Book of Blondes,
by Kathy Phillips, distributed
by Raincoast Books, 160
pages, $39.95

IS it true that blondes
have more fun? Or, if
you only have one life,
live it as a blonde?

Kathy Phillips, beauty editor
of British Vogue magazine, gets
to the roots of the history, the
psychology and the pop culture
behind being blond. Phillips
reveals early dyeing techniques
and myths about the perfect

blonde, and goes on to chart
the ranks of film stars, pop
icons, athletes and catwalk divas
who have sported blond tress-

ture

Donatelta-Versac

Blondie, Grace Kelly and
Marilyn Monroe. There’s even
a mention of Miss Piggy and a
handful of golden’ boys too:
Rod Stewart, Brad Pitt and Mr.
Posh Spice, David Beckham.
Phillips, herself a natural
blond, has mined her contacts
in the beauty trade to add to
this trivia-packed tome on
tresses. Designer Donatella
Versace confesses that she’s a

at the top of his best-tressed list
(“To be a blonde with class —
that’s special,” says the celebri-
ty stylist.).

All you need to know about.
gold diggers and_ bottle
blondes, and a chapter on
today’s best blonding tech-
niques too. Phillips has even
included a couple of “dumb
blonde” jokes — no doubt to
elicit an snicker from her red-

headed and raven-haired read-

product junkie. Christophe
ers. — Layne Christensen.

es. Among the famous blondes
Robin puts Catherine Deneuve

profiled are Jean Harlow,

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