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North Stare News

NEWS phote Nell Lucente

IN COMMEMORATION of this year's Boy Scout and Girl Guide week, North Vancouver District Council
members join with Scouts, Guides and Pathfinders in raising the groups’ fags at municipal hall.

FREE BAGS TC GROUPS

Pitch-in campaign coming up

from page 15

clubs, women’s institutes,
chambers of commerce,
municipalities and numerous other
organizations to make them aware
of the campaign,’’ said Dean.
Each kit contains a special cam-
paign poster, suggestions for pro-
jects and many other helpful hints
to assist a group in planning a pro-
ject.

RESTAURANT
MANAGEMENT

Part Time Courses
Day & Evening
Classes

Next Class Begins March 14th

CANADIAN SCHOOL
OF RESTAURANT
MANAGEMENT

COURSE OUTLINE
1, Restaurant Pre-opening
2. Site & Market Analysis
3, Effective Marketing
4, Menus for Sales & Profit
5, Profil Planning
6. Functional Restaurant Bookkeeping
7, Food, Beverage & Labour Contrals
8. Financial Statement Analysis
9. Staff and Management Orientation
10, Wine Tasting and Appreciation

Placement Assistance Available
Certified by the Ministry of Labour
Trade Schools Act

L-6, 601 W. Broadway tower Level

875-0800

The deadline for groups wishing
to take advantage of free garbage
bags is March 31. ‘*This will allow
us to ensure that the bags will get
to the participating groups in time
for Pitch-In '88” said Dean.

In 1987 more than 1,100
organizations in British Columbia
applied for the free garbage bags
and a greater response is expected
this year. ‘‘There should be
enough bags to provide some to

everyone who applies,’ added Dean
while cautioning participating
groups to plan their projects as
soon as possible in order to place
requests early,

Any community group that
wants to participate in the Pitch-In
campaign can receive an informa-
tion package by contacting Pitch-
In ‘88, The Noram Business Cen-
tre, 200-1676 Martin Dr., White
Rock, B.C. V4A 6E7.

_STUDIES CONFIRM

At poi

‘ za

Overpass |”
delayed

Readership is the key.

& ‘More than 8 out of 10 readers read printed

inserts in newspapers, and are more likely
to recall a newspaper advertising insert
than an ad from a direct mail company.

By rnargins of more than 40%, readers
agreed that newspaper inserts, compared
to direct mail ads were: more informative,
more interesting, most worth looking at,
and have the most complete assortment
of ads.

Readers’ recall of specific advertisements
in newspaper inserts is 2 times higher than
recall of direct mail ads.

85% of the readers (those polled) said
newspaper inserts are valuable in “Planning
their shopping”

Only 5% said direct mail was valuable in
planning their shopping.

25% of direct mail pre-prints are thrown
away unread.

THE VOICE OF NORTH AND WEST VANCOUVER

Call Display Advertising
for further information

980-0511

* Figures taken from study conducted by Phoenix
Newspapers, Inc., in July 1983