THE Better Business Bureau advises con- sumers to exercise cau- tion when considering the purchase of “miracle cure” or “quick cure” health, nutrition or beauty products. “Such products are notori- ously unproven in effective- ness,” said Valerie MacLean, BBB spokeperson. Promotions for fraudulent health, diet, firness and beauty products are nothing new. BBBs were founded in the early 1900s to promote more truthful and accurate advertis- ing in the face of widespread medical quackery claims. No matter what the means of promotion, advertisements tor miracle products rely on the same phrases and giramicks to gain the trust of consumers. Red flags that typically signify health or beauty rip-offs include: M one product does it all. no product can treat every disease and condition. W@ personal testimonials. diffi- cult to prove, these personal case histories can be complete- ly made up, or compounded of hearsay. 8 quick fixes. even with proven treatments, very few discascs or conditions (overweight, out-of-shape) can be treated quickly or easily. @ “Narural? claims. “natural” does not mean “safe.” If a product is potent enough to FASHION Watch out for fast fixes work like a drug, it is typically potent enough to cause side effects. M@ New found: “new discov- ery,” “magical.” and “innova- tion” claims are particularly suspect. Ask yourself why the cure hasn't been widely report- ed in the news media. BM Satisfaction Guaranteed: How? It’s never easy getting your money back from mar- keters of fraudulent products. M Paranoid Accusations: Beware if the promotion claims that health care providers and businesses are conspiring to keep the product from market. Contact the BBB at (604) 682-2711 if you have ques- tions regarding advertised claims. PUBLIC INFORMATION MEETING A development is being proposed for the property at 4850 Capilano Road (corner of Montroyal Bivd & Capilano Road) North Vancouver and you are invited to join Wedgewood Ventures Ltd. and Ramsay Worden Architects Ltd. Date: Wednesday July 12, 2000 Time: 7:00 {:.m. - Viewing of the plans and informal discussion with applicant. ’ Location of Meeting: Canyon Heights Christian Assembly at 4870 Capilano Road (comer of Montroya! Bivd. & Capilano Road) North Vancouver © Forma! Presentation to begin at 7:30 p.m. with question period to follow. The meeting is being held by the applicant in compliance with the District of North Vancouver Council policy. The applicant will present details of he proposal and discuss any concems residents may have. / Information packages are being distributed to residents within 350m of the site. If you would like to receive a coy or if you would like more information, contact the Planning Department at 990-2387 or James Fox at Wedgewood Ventures Ltd. 649-5658 or Sob Worden at Ramsay Worden Architects Ltd. 736-8959 or bring you questions and comments to the meeting. This is not a Public Hearing. Council will receive a report from staff on issues raised at the meeting and will formally consider the proposed at a later date. et it! Before it’s Gone... 238 FURTHER REDUCTIONS clothes, accessories and lots of shoes! ~ SHOP NOW AT ALL STORES vo, J Sunday, July 2, 2000 — North Shore News - 19 [artention: oe JEEP OWNERS i 4 ae ie ne » Polyester 140m 1-GET 1 FREE BUY 5. Complete mechanical & electrical repairs by factory trained technician IMPEX AUTO 1166A West 14th Street Tel: 985-6237 (off Pemberton Ave., entrance at rear) Vist our wed Site: wwew.impexauto.com OG ee es et eee ee ee Cr imagine the beer Permanent . Hair Removal 925-9798 Aue. West Vancouver