22 - Wednesday, September 4, 1996 - Nori Shore News

AYLORMOTIV TUNE-UP SPECIALISTS }

B.C.A.A. - A.R.A. - APPROVED

Sears to _ or. ‘| | aircare - Gov. Certified #50222 |

TUNE-UPS - FUEL SYSTEMS - ELECTRICAL Abt Hee

jf" bn ee f OUR 38TH YEAR « consutraTion J4299-9000 J
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line of MO eS | ET WeCare

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> F f yh teal ae oe « Ww complete range of
LAST year half a bil- ie 4: ; : : Be: ee al ; professional Nursing
lion pairs were sold ps AMES : ; acetal A § v Home making and
world wide. The aver- ' if it oe : cleaning
age North American v7 Companion sitting
owns 7 pairs of them. V infant and child care
The average Canadian v Paramedical
teenager owns 5.9 : : ; ‘ o/ Transportation to appts.

pairs. What are they? 24 Hours a day 7 Days a week .
Call today for a free In-home assessment - There {s no obligation

Jeans. We love them. eee \ : he
We live in them. We . eee ae: 4#102-145 West 5th St. N. Van

just can’t seem to get

enough of them. F a : ! :
peated the $I lho ack | Wee RS ; is WE'VE DONE YOuR LON a
and private label jeans have = HoMEWORK For You. Kw

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become the fastest growing
segment of the $9 billion jeans
business in North America.
Sears Canada — which carries
national brands such as Levi’s,
Manager, Hollywood, Point
Zero, Ikeda and Buffalo — is
aggressively pursuing this
lucrative market with the
expansion of its highly suc-
cessful women’s label,
Nevada, to men’s and kids’
wear.

In the late °80s, Sears ; Photo submited ff : ,
introduced Nevada asa private _ IN the '50s jeans stood for adventure and youthful rebeltion. In the '60s they became | wie 5)
denim jeans label fer women. a symbol of sexual freedom and political activism. Now in the ‘90s denim meets the , stride
It kas since evolved into a entire family’s needs for apparel that {s practicai, comfortable and affordable. :
lifestyle collection, featuring ;
denim and denim-related
items as well as accessories to
create a total, co-ordinated
look. Sears hopes that with the
latest. expansion, Nevada ‘can
become the number one’ pri-
vate fabel denim brand in & . ; :
Canada. . j ee.

‘ But how to explain this | : . : : aan
love affair consumers have fi of WE'VE GOT TOBE, SBOES
with’ denim jeans? Why the ar ee BEG, : a
continued interest? Ric! ; i , :
Stefiszyn, fashion director for | . ooarich st | PHONE 922 - 0223
menswear and kidswear a ; } TA Tires nt Jena Kins « Locaten in Jena Sees Panic Roya Sout,
Sears Canada, says part of the iS ; ‘ ° oneemrenn nan ra _

- reason is that jeans hiave devel- . : Show ene your trie coleurs!
oped into a- multi-purpose EES : pms ene ES
icon. In the °50s jeans stood BFGoodric ‘BEGG: ? ‘BFGoodrich
for adventure and youthful . se nimanpammemeas GAP icrmercneccremmmmrewens SEE WRB cacresatrsmemceseens sms mised a
rebellion. In the “60s they [| COMP T/A VR4 || COMP T/A HRG4 | | TOURING T/A TR4
became a symbol of sexual §f .
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Then in the °80s designers Ultra high performance Guaranteed 65,000 km Touring performance

such as Calvin Klein propagat- 185/60/14 $85 a ? From reading to math, Syl ives I
a : : B | 225/60 VAIS $151 1es60/14 $108 a j B 1, Sylvan gives |
ed the legend. with designer 9 | Soces vate $150 195/60/14 $114 195/60/14 = $87 : & —sstudents the skills and confidence

chic denims that ies just Bi bd :
ouldn’t resis yuppics J | 225/50 VR16 $149 15/60/15 95/608 «880 : they need to succeed, We pin-
couldn't resist. 245/50 VR16 $159 2158/60/15 2085/65/15 f . P

215/65/15 me 4 point your  child’s needs,

Nevada for children fea-
. a 255/50 VR16 $169 225/60/15
tures all their back to school —— develop a personalized pro-

needs, From denim jeans and) §f 4 ; “es ee i here Gi ; ; Steg a

overalls to shirts and jackets cD SP ps tS j gram and deliver it in a posi-

for boys, and jumpers, dresses. § : a. BF tive, fun and caring enviren-

and sirts for Birls. Denim: fed £5 oy F ee co . : : ene ment.

related tops, knits and wovens ; PAR EE. : Sane 7 ’ . ne ates dna

along with accessories includ- ff Ae? ee lop a “ Sylvan bas already helped
: , j f " : ar! | : ; over a million children boost

ing backpacks, and sport
boots ‘play a major part in the their grades and their self-
esteem.

collection. - , ; . 5
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is that they re unisex aed oes performance parts & accessories weak a

reneric qualitics make them ° " : ;

appealing to a broad cross-see- p ... for the Serious Driver . } 3 help your child.
tion of consumers, comments oe ne : Reon eh ged a.

Stefiszyn. The exciting thing & : a : FE i . ; Ne Enroll vour child this ; North Van
for Sears is that we're now & F ; VA Pais ‘ ‘ 5 Li 5. dy Skills By 985-6811
able to capture this cross-sec- ; may ie fi fal in Study . :

tion with a denimwear collec- : : : . BEAL Aa : Br. West Van
tion that meets the entire fam- RE RIDE - g 926-3368
ily’s needs for apparel that is . A

practical comfortable and : BFGoodrich
: VA Tires