38 - Wednesday, September 4, 1985 - North Shore News Co-Op Advertising Ron Hopkins Co-Op Advertising Manager 980-0511 ‘TI can double your ad budget ... and you don’t spend — another penny.” Ai you do is use the money you have for Co-op Advertising. Co-op, for those of you . not familiar with the term, is — short for Co-Operative Adver- tising. This is advertising paid - for jointly by the manufacturer and the retailer. . Over 4,000 manufac- turers currently offer Co-op programs which pay 50% or more of your advertising costs, You may not realize it but there could be advertising money available now to your business because you're stock- ing and selling certain mer- chandise. Co-op advertising dollars come right from the supplier to you. It’s that simple Call me, or your sales representative, to find out more about increasing your advertising budget — without spending any more money. It won’t cost you anything to find out about Co-op. THE VOICE OF NORTH AND WEST VANCOUVER een SEO a ote ate tee UEDA, Ocho meaty Se eS te