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_. “believe, extravagant claims.
sounds tao good to be! true, it

Fashion —__—

Buyer beware when
purchasing jewelry

SHOPPING for jewelry can some-
times be confusing.
Learn as much as you can about

’. the jewelry you want, before buy-

ing. Feel free to ask questions

. when you are shopping and let the

jeweler know if you do not unders-
tand a term used.

’ When comparing prices, e sure

that you ‘are comparing: similar .

merchandise. For example, two
diamonds may be cf ‘the same

color, clarity. and. cut (i.e. their

quality), these important factors .

‘will affect their price.

Remember™ that “if an” article

bears a quality . ‘mark ‘such as | ©
aaa “14K”,
. panied: by “a trademark for which.
- either ‘application or registration
_ has been made in Canada. The
trademark is identification of; the
. manufacturer: :

then it must be accom-

” View. deep discounts with cau-

“tion. If it sounds too good to be
: probably is too good to be.

true. “Moreover, ‘one store's ‘50
‘ ff. could turn out to be

i .
: ganization “that represents the’.
jewelry industry. -

‘Take’ the time to find a profes-
ional jeweler with whom you feel

. .comfortable..and. in-.whom. you .
5 have pen The Jeweler may

one ‘on in your ae
Remember, .if _you-don’t know

r _ Jewelry, know your. jeweler.’

hich affect

and cut) ‘are -
specially im- -
e ‘comparing’ °

“are

das

125. points can be
Y carat in

+:Ve carat is ‘.25

25 points’ is equal.

of 4 carat. Be wary of |

Be wary of the ssliquidiation :

‘sale’’. It- could consist of ‘only a

“few pieces left. over: from a com-
‘pany gone. out of business long.
ago. supplemented: by new mer-~
: chandise. at regular or s0- -called
“discounted” prices. >

don’ t

Finally, _
it

once again,

probably i is too good to be true,
Be sure to get a proper receipt

; with a description of the jewelry
‘(including stones). that you are

purchasing.
It’s always wise to keep a record

“of your, purchases especially when |
they’ are “major ones.. This includes: *. g
: your. receipt and: any guarantee, a

certificate of appraisal, cancelled
chequs. and a copy of the adver-
tisement, if applicable.

.; Following your purchase, treat
your jewelry with care. Do not
wear your jewelry when you are

doing rough work or playing
sports. Nor should you attempt to
repair or otherwise tamper with
your jeweiry. Instead, visit your
jeweler periodically to have it
checked and it will usually get a
professional ‘“‘shine-up”’ then too.

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* For a safer, quieter’& moie
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P :.Gatl Now!!
and Service

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* Geek amperage

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. Check electric —

. Check lube se

. General cleaning

. Clean thermocoupice

. Install custorners -.
supplies filter

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“ you. will,
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of Yours Truiy wear-
_ing his° “Tilley . No
~ Snow” Down’ the
- Neek Hat":
It is not fair to display: your hats in tropical situa-
_ tions when they can be used in our Canadian climate.
4 am waiting for you to develop. ‘Alex: Tilley Ear
, Mui ffs’". Please: let me know when you.do. > > :
OS ae as _ Peter Singer,. Ottawa 7
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clients. Alex Tilley

Drop in, Phone or Write Mon.Sat, 10-5
Barbara Tilley
1559 Pemberton Ave., N.V.

980-2631 ©

| ENTIRE SPRING/SUMMER COLLECTIONS |

AND ACCESSORIES

april 24-30
| als sales final — No layaways

J South Granville
| 2658 Granville St.
{at 10th Ave.) )

y 732-91
OPEN SENDAY

Mea aero a

Park Royal J
South Mall

926-4511
“OPEN SUNDAY: ff

Ste Ore ete ae