40 - Sunday, September 15, 1985 - North Shore New: “T’ve got over 4,000 manufacturers waiting to pay your advertising bill.” A. you do is use the money you have for Co-op Advertising. Co-op, for those of you not familiar with the term, is short for Co-Operative Adver- tising. This is advertising paid for jointly by the manufacturer and the retailer. Over 4,000 manufac- turers currently offer Co-op programs which pay 50% or more of your advertising costs. You rnay not realize it but there could be advertising money available now to your business because you're stock- ing and selling certain rner-- chandise. Co-op advertising dollars come right from the supplier to you. It’s that simple Call me, or your sales representative, to find out more about increasing your advertising budget — without spending any more money. It won’t cost you anything to find out about Co-op. THE VOICE OF NORTH AND WEST VANCOUVER Co-Op Advertising Kon Hopkins 1 ok Co-Op Advertising eer es oe Manager 980-051 1 SUNDAY - WEDNESDAY + FRIDAY