Make your real estate investment a success THERE ARE three keys to a successful investment in res- idential real estate. The first priority is to buy the right property for the right price. Then the financ- ing and tax consequences must be structured properly to maximize the return on the investment. Last, but not least, after the property has been ac- quired, it must be carefully managed. If your investment is going to bear fruit, you must select the right tenants, control costs and protect the value of your investments, If it is one of many in- come-producing homes’ you have on the go, you may want to investigate the pos- sibility of having a property Management company han- dling your investments... However, as a first-time investor, it may be wiser anid more practical to manage the property by yourself. You not only save the cost of hir- ing a property manager, you also gain valuable experi- ence. Whatever calculations you used to arrive at your valua- tion will now be put to the test as you monitor. your in- come and expenses. It’s a good idea to review the origina! pro forma or in- vestment analysis you prepared for the property on a regular basis, so you can make sure your projections of expenses, uet operating income, and cash flow are still accurate. Expense statements should include annual costs suct: as insurance, property taxes, etc. Many people make the mistake of only doing a one-year analysis when they purchase the property and never extending it beyond year one. You should be able to do your own bookkeeping — it doesn’t have to be complex as long as it is understan- dable to you. At least once a_ year, review the rents for proper- ties that are comparable to your unit so that the rent you’re charging is at the cur- rent market level. If you let your rent fall behind, it can be difficult to try and catch it up all at once. You'll meet significant te- nant resistance, and rent leg- islation limits the amount rents can be increased. If your rent(s) are below mar- ket value, so is the value of your building. The tenants -vho occupy your rental units can be the difference between a good investment that leaves you with peace of mind and a disaster that costs nothing but money and aggravation. Selecting good tenants re- quires a little extra time to meet and’ interview them, and then following up to check their references and credit, but it's time well spent. Although not all landlords agree, a strong case can be made for keeping your property well-maintained, One of the most important factors in your investment is equity appreciation, and a property in good repair will command a_ higher price than one that needs a lot of work. In many cases, any capital spent to maintain a property is more than returned at resale time. Keeping the property in good shape also tends to produce better tenants. 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